Hotjar
Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of their journey, through interviews, behavioral insights, and frequent feedback. Join one million other websites to get inspired, spot bugs, and make confident improvements with Hotjar.
- Heatmaps: Visual representations of user interactions, highlighting clicks, taps, and scrolling behavior.
- Session Recordings: Playbacks of individual user sessions to observe navigation patterns and identify usability issues.
- Surveys and Feedback: Tools to collect real-time user opinions and understand their experiences.
- AI-Powered Insights: Utilizes artificial intelligence to create surveys and generate summary reports automatically.
- ConversionRate Optimization:Identify and address barriers in the user journey to enhance conversions.
- UserExperience Enhancement: Analyze behavior to improve site design and functionality.
- BugIdentification:Detect and resolve technical issues affecting user interactions.
- ContentEffectiveness Analysis: Assess engagement with on-page elements to refine content strategy.
Additional Details
New customers
Hotjar combines analytics and feedback tools to offer a comprehensive understanding of user behavior. By integrating features like heatmaps, session recordings, and surveys, it enables businesses to visualize interactions and gather direct user input. This holistic approach facilitates data-driven decisions to optimize website performance and user satisfaction.
- Enhanced User Insights: Gain adeeper understanding of user needs and behaviors.
- Improved Website Performance: Identify and rectify issueshindering user engagement.
- Informed Decision-Making: Utilizereal user data to guide design and content strategies.
- Increased Conversions: Optimizeuser pathways to boost conversion rates.
Hotjar offers a range of pricing plans across its three main products—Observe, Ask, and Engage—to accommodate various business needs. Each product has its own set of plans with specific features and capacities.
Observe (Heatmaps & Recordings):
- Basic: Free, includes unlimited heatmaps and session recordings for up to 35 daily sessions.
- Plus: $39/month, supports up to 100 daily sessions, with additional features like page view filters and Events API access.
- Business: $99/month, starts at 500 daily sessions, offering advanced filters, frustration and engagement scores, and custom integrations.
- Scale: $213/month, also starts at 500 daily sessions, adding features like funnels and trends analysis, console tracking, and priority support for larger enterprises.
Ask (Surveys & Feedback):
- Basic: Free, allows up to 20 monthly responses, with the ability to create and store up to 3 surveys and 3 feedback widgets.
- Plus: $59/month, increases capacity to 250 monthly responses, offering unlimited surveys and feedback widgets, along with Events API access.
- Business: $79/month, starts at 500 monthly responses, providing AI-powered sentiment analysis, custom branding, and advanced integrations.
- Scale: Custom pricing, for higher response volumes and additional enterprise features like dedicated customer success management and API access.
Engage (User Interviews):
- Basic: Free, enables up to 5 interviews per month, with sessions lasting up to 30 minutes.
- Plus: €350/month, allows 15 interviews per month, extending recording retention to 2 years and increasing session duration.
- Business: €550/month, supports 30 interviews per month, with longer sessions and more participants.
- Scale: Custom pricing, for up to 60 interviews per month, offering extended session durations and additional features for large teams.
Each plan is billed per site, and you can choose different plans for each product based on your specific requirements. European customers are billed in Euros, while others are billed in U.S. dollars. For more detailed information and to select the plan that best fits your needs, please visit Hotjar's official pricing page.
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